This Sunday, the Panthers and the Broncos are facing off. Last year, over 114 million viewers tuned in to watch.
Many, however, didn't so much have their eyes on the game as they did on the advertisements.
The Super Bowl is when many companies launch their latest marketing campaigns, and there is a constant arms race to make bigger, edgier, funnier commercials.
What do our favorite automakers have in store?
Mums the word on FCA advertisements. Though Fiat Chrysler Automobiles is known for some of the best commercials of the bunch, they prefer to keep a tight lid on their plans until game day.
Buick, in its first-ever Super Bowl spot, has been a little more forthcoming. Though no preview is available, we know it will feature New York Giants wide receiver Odell Beckham Jr., and the new Buick Cascada.
Hyundai, now an official NFL sponsor, has gone all-out with four different ads, all of which are already viewable on the web.
Whatever your favorites are, find them here in our used inventory at Wedekind Motors. Don't let the advertisers hype you into a pricey new car. Driving pre-owned costs a fraction of the price over the life of the car.